Have you heard of the new Instagram Stories Chat sticker? This handy new feature allows you to start a group chat with your followers directly from an Instagram Story. As a brand, this is another tool you can use to stir up engagement on your Instagram account in addition to polls, questions, and more.
In our technologically savvy world, your customers can communicate with your brand at all hours of the day through social media channels. Your customer is now only a tap of a button away from interacting with your brand, whether good or bad, and what you might not know is how fast a customer expects to hear back from you.